What is Holding Statement?

Holding Statement Crisis and risk

A holding statement is a short official statement issued during a crisis before all the facts are clear, acknowledging the situation, expressing empathy and confirming that work is underway.

Term
Holding Statement
English term
Holding Statement
Topic
Crisis and risk

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Crisis CommunicationsProactive and reactive communications management that reads risks early, acts fast and puts reputation protection at the center.
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