What is Rebranding?

Rebranding Brand and strategy

Rebranding is the renewal of a brand’s identity, positioning or name for a strategic reason, together with a planned effort to explain the change to its stakeholders.

Term
Rebranding
English term
Rebranding
Topic
Brand and strategy

Related service

Corporate CommunicationsA strategic approach that strengthens brand reputation, positioning and the corporate narrative through an integrated communications system.
What’s next?

Let’s talk results, not terminology.

Let’s build the right communications model for your brand together. We’ll prepare a transparent proposal that sets out the scope and KPIs.

Services How we work Crisis readiness test FAQ Clients
Get a proposal
Call now Get a proposal →