What is Launch?
A launch is a communications program that introduces a new product, service or identity to the media, stakeholders and the public in a planned way.
- Term
- Launch
- English term
- Launch
- Topic
- Media relations
- Glossary
- Brandworks PR Glossary
What’s next?
Let’s talk results, not terminology.
Let’s build the right communications model for your brand together. We’ll prepare a transparent proposal that sets out the scope and KPIs.